Reviewed · SHERLOCK HOLMES TOURS
Private Bespoke Tour: Sherlock Holmes and Sir Arthur Conan Doyle
The game is afoot in central London. This private Sherlock Holmes tour follows famous story locations, traces Sir Arthur Conan Doyle’s London life, and adds filming sites from modern Sherlock adaptations. Guide Richard, who worked at the Sherlock Holmes Museum, brings the subject to life with small details that are easy to miss on your own.
I like the private format for up to two people, since Richard can adjust the pace and spend more time on the stories that interest you most. I also like the mix of fiction and fact: you see where Holmes and Watson first met, then visit places tied to Conan Doyle’s medical career and literary success. The main consideration is that this is largely a walking tour, with London Underground travel between some stops, so you need an Oyster Card or travel card and comfortable shoes.
The advertised price is $232.04 per group, not per person. For two people, that works out to about $116 each for a three- to four-hour private experience. That is not a cheap walking tour, but the personal guiding and flexible pace make it better suited to fans who want stories and context rather than a quick photo stop.
In This Review
- Five details that shape the experience
- Starting at Northumberland Avenue with the game afoot
- Scotland Yard and the detectives Holmes did not admire
- Simpson’s in the Strand, Holmes’s favorite table
- Somerset House and a short historic shortcut
- St Bartholomew’s Hospital and the birth of the partnership
- The Langham and Conan Doyle’s literary turning point
- Queen Anne Street and Dr Watson’s married life
- Crosbie Place and Conan Doyle’s medical practice
- Baker Street Station and the Sherlock Holmes statue
- 221b Baker Street and the final museum choice
- How the private format affects the value
- Timing, walking, and the London Underground
- Who should book this Sherlock tour?
- Should you book it?
- FAQ
- Where does the Sherlock Holmes tour begin?
- Where does the tour finish?
- How long does the experience last?
- How many people can join the private tour?
- Is the Sherlock Holmes Museum admission included?
- Do I need an Oyster Card or travel card?
- Is a professional guide included?
- Can children join the tour?
- What is the cancellation policy?
Five details that shape the experience

- Richard’s Sherlock background: Your guide worked at the Sherlock Holmes Museum and has a serious interest in both the detective and London.
- A private group of up to two: You are not tied to a large party or a fixed group pace.
- Real story locations: The route includes St Bartholomew’s Hospital, Simpson’s in the Strand, the former Scotland Yard site, and Baker Street.
- Conan Doyle gets equal attention: The tour explains his medical practice, literary career, and meeting with Oscar Wilde at The Langham.
- The Tube is part of the route: An Oyster Card or travel card is needed to make the transfers easier.
- A natural finish at 221b Baker Street: The tour ends beside the Sherlock Holmes Museum, where you can shop or pay separately to enter.
Starting at Northumberland Avenue with the game afoot
The tour begins at Embankment station and moves first to Northumberland Avenue. This is a good opening because it places Sherlock Holmes in the London of hotels, restaurants, police offices, and hansom cabs before the route turns toward Baker Street.
Outside the Sherlock Holmes Pub, Richard explains how Conan Doyle created Holmes and how the detective became such a powerful figure in popular culture. The pub occupies the former Northumberland Hotel, linked in the stories to Sir Henry Baskerville’s arrival in London while seeking Holmes’s help.
Across the road is a former Turkish bath associated with Holmes and Watson. This stop is brief, but it gives Richard a chance to connect nearby buildings with the fictional world. You are not simply being shown a pub with a famous name. You are being asked to look at the street as a stage set for Victorian detective fiction.
Allow about 10 minutes here. The pub is primarily an exterior stop in the supplied route, so do not assume a meal or drink is part of the tour. If you want to eat inside, plan that separately.
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Scotland Yard and the detectives Holmes did not admire

The next stop is the historic Metropolitan Police headquarters, connected with Inspectors Lestrade and Hopkins. Holmes worked with these detectives in the stories, though he did not always hold their methods in high regard.
The building has been restored and is described as having large gas lamps. That detail matters because it helps bridge modern London and the late Victorian setting. Look closely and you can imagine a black cab as a hansom cab bringing Holmes to the Yard.
This is another short stop, around 10 minutes. The appeal lies less in entering the building and more in hearing how the police characters fit into the Holmes stories. Richard’s role here is to supply the story links and point out visual details you might otherwise walk past.
Simpson’s in the Strand, Holmes’s favorite table

Simpson’s in the Strand is one of the tour’s best food and literary connections. Holmes often suggested stopping there with Watson, and the restaurant also has links to Conan Doyle, Charles Dickens, and Winston Churchill.
The restaurant began as a chess club and coffee house before becoming a traditional English dining institution. If the tour arrives before lunch service, Richard may be able to let you look inside at the meat-carving trolleys, which have been used since 1840.
That timing point is useful. The itinerary allows about 10 minutes, so this is not a full meal visit. You should also understand that seeing inside may depend on the restaurant’s schedule and access on the day. Still, even a short look adds a physical setting to Holmes’s frequent references to food and nourishment.
I especially like this stop because it connects the fictional detective with the working life of London restaurants. It gives you something more solid than a statue or themed shop, though the visit is better for its atmosphere and story than for sightseeing grandeur.
Somerset House and a short historic shortcut

Somerset House is not a central Holmes site, but it makes sense as a route stop. The complex occupies the site of a Tudor palace linked to the Duke of Somerset and was later rebuilt as a civic building in 1775.
The tour passes through the building as a shortcut toward Temple station. You walk down a 300-year-old staircase before continuing by Underground. The location has also appeared in Love Actually, giving film fans a second connection beyond the Sherlock television references elsewhere on the route.
This stop lasts about five minutes, so keep your expectations measured. You are not receiving a full architectural tour of Somerset House. Instead, the building breaks up the walking route and gives you one more piece of London’s layered past before the Tube journey.
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St Bartholomew’s Hospital and the birth of the partnership

St Bartholomew’s Hospital is the most important literary stop on the early part of the route. It is London’s oldest hospital and the place where Holmes and Watson first met in A Study in Scarlet.
The story begins with Watson meeting an old colleague, Young Stamford, in the Criterion Bar. Stamford tells him about an unusual man named Sherlock who needs someone to share the rent on rooms in Baker Street. At St Bartholomew’s, Holmes then astonishes Watson with his powers of observation and deduction.
This is where the tour’s fiction and real London setting come together most clearly. The hospital is not just a backdrop. It is part of the meeting that creates one of literature’s best-known partnerships.
Plan around 20 minutes here. Richard also discusses the surrounding area, so you get more than a single Holmes reference. This is one of the places where a specialist guide earns the tour price. A basic sightseeing walk can show you the hospital, but it cannot easily explain why the location matters to the opening of the Holmes canon.
The Langham and Conan Doyle’s literary turning point

The Langham hotel shifts attention from Holmes to his creator. When the hotel had recently opened, Arthur Conan Doyle and Oscar Wilde were invited to dine with an American publisher in August 1889.
The meeting helped launch both authors’ international careers. That makes The Langham a valuable stop for anyone interested in Victorian publishing, not just detective fiction. Conan Doyle was not merely a doctor who wrote occasional stories. He was an ambitious author whose career developed through contacts, opportunities, and a growing readership.
The stop is short, about five minutes, and focuses on the story attached to the hotel rather than an extended interior visit. It is still a worthwhile pause because it explains how Conan Doyle’s professional life expanded beyond his medical work.
Queen Anne Street and Dr Watson’s married life

At 8 Queen Anne Street, the tour follows Watson after his marriage to Mary Morstan. Watson eventually leaves Baker Street, sets up a home, and opens a medical practice here.
This location gives you a different view of the Holmes stories. Watson is not simply Holmes’s permanent roommate and narrator. He has a wife, a medical career, and a household of his own, even if Holmes’s next case repeatedly pulls him back into action.
Richard invites you to picture Holmes arriving at the door with his cane while Mrs Watson grows tired of her husband being called away on yet another adventure. It is a small domestic detail, but it makes the characters feel less like fixed literary symbols and more like people moving through ordinary London routines.
The stop takes about five minutes and is viewed from outside. Its value depends on how much you enjoy the character relationships behind the mysteries.
Crosbie Place and Conan Doyle’s medical practice

Crosbie Place is one of the strongest stops for Conan Doyle fans. The building housed his medical practice, and the exterior remains unchanged since he worked there in 1891.
Conan Doyle walked to the practice each morning, a journey of about 20 minutes. He later joked that not a single patient darkened his door. With little medical work to occupy him, he wrote stories that became The Adventures of Sherlock Holmes.
This is a fine example of why the tour is not only a Sherlock costume parade. You see the real-life conditions behind the books: a doctor with time to write, a city full of buildings and characters to observe, and a professional life that did not develop as planned.
The visit lasts roughly 10 minutes and focuses on the exterior. You cannot expect to enter the former practice simply because it is part of the route. For me, the unchanged frontage is enough to make this a meaningful pilgrimage for serious Sherlockians.
Baker Street Station and the Sherlock Holmes statue
Baker Street station is among the oldest and best-preserved stations on the London Underground. Holmes and Watson used the Underground a few times in the stories, so arriving in this part of London by Tube feels fitting rather than merely practical.
Outside the station is the Sherlock Holmes statue, commissioned by Abbey National Building Society when it occupied 221 Baker Street. Richard explains the story behind the statue before leading you toward the final stop.
This is a five-minute visit, and it works well as a transition. You get a recognizable Holmes photograph, then move to the address most associated with him. The statue is not a substitute for the museum, but it gives you a clear marker and a chance to pause before the tour ends.
221b Baker Street and the final museum choice
The tour finishes at the Sherlock Holmes Museum on Baker Street. The address is presented as 221b Baker Street, Holmes and Watson’s fictional home with their landlady, Mrs Hudson.
You can shop for Sherlock souvenirs or pay separately to enter the museum. The museum visit is not included in the tour price, and the planned time at the end is about 40 minutes. That makes the ending flexible: you can finish with the guide and decide if the museum suits your budget and interest.
The museum is arranged as Holmes and Watson’s home, so it provides an interior conclusion after a route made up mainly of streets and exterior views. If you are a devoted fan, you will probably want to add admission. If your interest is more casual, the statue and Baker Street setting may be enough.
Check the museum cost and opening details separately before booking, since they are not covered by the tour.
How the private format affects the value
The price is $232.04 for a group of up to two. If two people share it, the cost is about $116 each. That puts the experience well above a standard group walking tour, but the comparison is not quite even.
You are paying for a private guide, a specialist subject, Tube transfers, and a route that covers both Holmes and Conan Doyle. Richard can adjust the pace, answer questions, and spend more time on obscure details. One of the strongest patterns in the available comments is his friendly, flexible manner. The experience is described as feeling like a visit with a friend showing you his neighborhood, which is a useful clue about the tone.
The route is not a nonstop procession of major attractions. Several stops last only five or ten minutes, and some are exterior views. You should book it for interpretation and connection, not for a long list of admissions.
The tour is also often booked about 121 days ahead. That suggests you should reserve early if your London dates are fixed, especially since the private capacity is only one group of up to two people at a time.
Timing, walking, and the London Underground
The full experience takes approximately three to four hours. The listed stops add up to about two hours of direct visit time, leaving room for walking, Tube transfers, conversation, and a relaxed pace.
An Oyster Card or travel card is required for the Underground portions. The tour begins at Embankment station and ends at Baker Street, so it is not a circular route that returns you to the start. Plan the rest of your day from Baker Street rather than Embankment.
Most people can participate, and service animals are allowed. Children must be accompanied by an adult. Since the tour includes walking and station transfers, you should think about your own comfort with stairs and city walking, even though no special fitness requirement is stated.
Richard’s flexibility is one of the route’s practical strengths. The published comments describe him as courteous, thoughtful, relaxed, and accommodating. That matters when a museum, restaurant, or station stop takes longer than expected.
Who should book this Sherlock tour?
I would choose this tour for:
- Dedicated Sherlock Holmes fans who want story locations tied to the original books.
- Visitors interested in Arthur Conan Doyle’s medical and literary life.
- Couples seeking a private London experience.
- First-time visitors who want a guided route through several central areas.
- Film fans interested in locations connected with Sherlock television adaptations.
- Readers who enjoy small facts and local stories more than grand monuments.
I would hesitate if you want a full museum tour included in the price, dislike walking, or prefer a broad overview of London. The route has a narrow focus by design. It also does not promise entry into every building, and the museum at Baker Street costs extra.
The best audience is someone who wants a relaxed afternoon with a specialist guide. Richard’s other tours include Charles Dickens, so this may also appeal if you enjoy literary London in general and want a guide who can place Holmes within the city around him.
Should you book it?
Book this private Sherlock Holmes and Sir Arthur Conan Doyle tour if you want the stories tied to actual streets, buildings, hospitals, restaurants, and railway stations. The strongest parts are St Bartholomew’s Hospital, Simpson’s in the Strand, Conan Doyle’s former practice, and the personal guiding style associated with Richard.
Skip it if you only need a quick photo at Baker Street or expect admission to the museum and a full meal at Simpson’s to be included. For two people who value a flexible pace and detailed storytelling, the price can make sense. For casual fans, the cost may be hard to justify when many stops are brief and viewed from outside.
Free cancellation is available up to 24 hours before the start time. Inside that window, the amount paid is not refunded and changes are not accepted. That policy gives you useful flexibility, but keep the local London cut-off time in mind.
FAQ
Where does the Sherlock Holmes tour begin?
The tour begins at Embankment station on Embankment Place, London WC2N 6NS.
Where does the tour finish?
The tour ends at the Sherlock Holmes Museum on Baker Street, near Baker Street Underground station.
How long does the experience last?
The tour lasts approximately three to four hours.
How many people can join the private tour?
The price covers one private group of up to two people.
Is the Sherlock Holmes Museum admission included?
No. The tour ends at the museum, but admission is not included. You can choose to enter or shop for souvenirs.
Do I need an Oyster Card or travel card?
Yes. The experience is mainly a walking tour, but an Oyster Card or travel card is required for the London Underground portions.
Is a professional guide included?
Yes. A professional guide is included, and the tour is led by Richard, a dedicated Sherlockian who worked at the Sherlock Holmes Museum.
Can children join the tour?
Yes, but children must be accompanied by an adult.
What is the cancellation policy?
You can cancel up to 24 hours before the start time for a full refund. Cancellations or changes made less than 24 hours before the start time are not accepted and are not refunded.
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